police was set up during the late
1960's. A modern police establishment
became essential as a result of
the societal development that
followed the discovery of oil.
a society aware of its moral responsibilities
is a sure way to curb crime and
undesirable behaviour in the individual.
The General Directorate of Moral
Guidance was established in this
importance of religious awareness
is obvious. Dubai police has therefore
established the General Directorate
of Moral Guidance. This Department
includes several sections including
religious affairs, which handles
the contact between the headquarters
and the public to strengthen links
and ensure continuity of cooperation.
Police has paid a lot of attention
to Public Relations. Police officials
have realised the importance of
the role played by public relations
on the interior and exterior levels.
Since its inception in the mid
of 1970, the section has played
a big role in deeping the good
relations, respect and confidence
among police staff themselves,
on the one hand, and between police
and the public in general, on
the other hand.
most important objectives of the
Dubai Police's Public Relations
Department has been to win the
confidence of the people and enahancing
the level of awareness in the
police work, and this done through
providing all necessary care to
members of the force.
department is run by a group of
national men qualified in the
media field and a number of Arab
expatriates who have excellent
experience in media and mass communications.
the development that the Dubai
Police have gone through in the
past years, the Public Relations
Department has become the important
link between Dubai Police and
the public, as well as with other
police sectors. In 1984, the Public
Relations Department was affiliated
to the General Directorate of
Planning and Moral Guidance, as
planning public relations complement
each other in mapping out general
policies. This has materialized
on various fronts.